The strangest year on record continues…but we have enjoyed the time to work on new styles and ideas for both the upcoming AW season and for next year. Although we cannot ignore the doom and gloom of the news – nor avoid worrying for our future of our businesses – but what I can do is spend some of the time immersing myself in the joys of creating lovely new things and trialling new fabrics. We have certainly been using this time well 🙂

The Utility Coat 

First on the agenda was the new 1940s Utility coat. Always something i’d been thinking about following the great success of our 50s couture and glam coats. I think we will release a new style of coat each autumn – they are beautiful to design and work on – but take time and the fabric is expensive.

We want to produce coats our customers will treasure and wear for many years – so quality is really important.

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Ive always loved and enjoyed the practical fashions of the early 1940s – the elegant and understated styles emphasised by the fantastic hairstyles, accentuated shoulders and a strong red lip. Although the designs were particularly steered by the events of the time and the austerity rules that needed to be followed, it nethertheless produced styles that were innovative (in terms of use of fabric and how to get more from less), super comfy and very wearable.

So I wanted to create a practical early 1940s coat and set about researching original garments, photos and looking at original patterns. This was possible the first time i was focussed on practicality as well as silhouette!  A bit of creative licence was needed to make this work in our modern market – less exaggerated shoulders so coveted in the 40s and a slimmer silhouette.

I wanted something super warm, elegant but in the main – super wearable! Below is a summary of my favourite design elements.

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Im overjoyed by the result and this beauty is now available in 3 fabrics. We hope you enjoy wearing our new favourite coat and look forward to seeing some amazing pics of you wearing it!

xx

 

October 29th, 2020

Posted In: 1940s Fashion, Jackets, Uncategorized

3 Comments

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With just the right amount of Bette Lynch – this animal faux fur jacket is the party season MUST have. Here at House of Foxy – we feel like proud parents and want to share the story of its making.

I have in my collection of vintage clothing, a lovely and very wearable lightweight 50s jacket. Its warm but not cumbersome and goes with everything. Its starting to get overworked and because of its merits, i decided it would be a great addition to our range AND would be most helpful for all our customers who tend to love the same things as me 😉

So after further research and the discovery of a fabulous faux fur fabric with a low pile, the new 50s Cute Swing jacket was born. See a similar style from butterick below.

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Now – we don’t like faux fur at our production unit – the fibres get everywhere and clog up the machines. We made this costly mistake before – so this fabric was perfect, it is furry but has a low pile. We also liked the slightly lower key leopard print – not a full on Bette Lynch. non UK readers – google it 😉

From a design feature point of view – we wanted this cute jacket to be different from our very popular 50s Shawl Swing coat. This jacket is 5 inches shorter, has bracelet length sleeves rather than full length and one button fastening at the collar rather than the open style. We chose a curved collar because it hugs the neck in that snuggly way and reminded me of snaps of marilyn in the early 50s with Joe Dimaggio. (I daren’t add any pics because they are really hot on charging people for use)

 

 

The buttons is a simple faceted style in bronze/black and is, as ever, from a British supplier. We were going to go sparkly but we felt this was more elegant.

 

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Basically – we are really thrilled with this jacket. Its lightweight but top quality and we hope to make in some heavier colours.

Is there a colour way/style you would like to see in our collection?
Email us or message through Facebook – because we would LOVE to know!

 

 

November 11th, 2016

Posted In: Jackets

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